Archives: Blogs
Know Your Customer / Reader
It is essential that you have a strong understanding of your customer or reader, in order to be able to tailor make your content to resonate with them. You need to understand who they are (their age, sex, demographic profile), their interests, what stage of the journey they are on and more to be able to make your communication a success.
Good Debt vs Bad Debt
We have been brought up to view debt as ‘bad’, and typically focus on trying to ‘get out of debt’. Yet debt is often used by the rich to get richer faster, by using ‘someone else’s money’. There is a clear difference between ‘bad debt’ and ‘good debt’. Bad debt is used for consumption, while good debt is used to create assets.
Eliminate > Automate > Delegate
We get so tied down in mundane day-to-day and other routine activities, that it becomes virtually impossible to find the time to work on our more important strategic and longer-term goals. There is a simple solution – ELIMINATE > AUTOMATE > DELEGATE.
External Approval
We have been programmed to seek ‘external approval’ for virtually everything that we do. Since everyone differs in the way that they view life, it becomes virtually impossible to please everyone all the time. People suffer through life in an endless pursuit of validation from other people and ‘keeping up with the Jones’, and in this mindless pursuit forget one simple question – what makes me happy?
The Right Technique
We often do things the way we were taught, not because it’s the best way to do it. By keeping you mind open to new ideas and a little amount of research, you could be surprised by the vastly superior and more productive techniques that you can discover, that can boost your productivity and efficiency.
Mastermind
A mastermind is a group of people, who meet to share knowledge, skills and resources, to work towards a common purpose. While the core concept of a mastermind is linked to a very focused and structured group, we focus more on a broader understanding – how to surround yourselves with people that are valuable influences on your life.
Your team
Your business is only going to be as good as the people who run it. All successful entrepreneurs know that putting together the right team of professionals is one of the most critical steps for any businesses success, while newbie entrepreneurs often try to do it largely alone. Learn to surround yourself with superstars, and you are sure to succeed in any endeavor.
Comparing the 2 Top Editing Software’s for Authors – ProWritingAid vs. Grammarly
ProWritingAid and Grammarly Premium are considered to be the 2 top editing software’s for authors. But which one is better? This blog post helps you find out.
Groove Funnels: Why we chose it above ClickFunnels & Kartra for our requirements?
As part of our research for future launches on Mastery Quadrant, we did a detailed analysis of the various leading sales funnels platforms available in the market. In this blog post, we share our thoughts on the value of the different platforms that we researched and why we zeroed in on Groove Funnels for our own requirements.
Desires & Expectations
We link our happiness to the fulfillment of our desires & expectations, only to raise the bar once we achieve what we desired. Contrary to our beliefs, do our desires & expectations serve as an obstacle (as compared to a key) to the happiness that we seek?
Sales Personality
Having a good sales personality is essential if you wish to succeed in sales. A sales personality includes all the key personality traits that characterize a good salesman, including a genuine desire to help, the ability to listen, enthusiasm, confidence and presentability amongst others.
1000 True Fans
‘1000 true fans’ is a concept that explains why it is not essential to be famous and have a huge following to earn a successful living working on your passion. In fact, all you need are a much smaller set of passionate fans (1000 for example), who become your marketing evangelists and core customers.
Meditation Techniques
There are a wide range of different meditation techniques – being a silent observer, focusing on your breath, zen, dynamic meditations and the list goes on. There is no correct or preferred method, you need to find the technique that works the best for you.
Top 5 Books on how to improve the quality of your writing
As an author, the quality of your writing can make or break your career. The following books are some of the best books that can help you improve the quality of your writing.