Making sales in the real world is not the same as it is in textbooks. That’s why The Sales Bible is a book every salesperson has to read. Gitomer helps you reach your full potential by teaching you how to make sales in half the time it would usually take, amongst other game-changing tactics.
Whether you are selling a product on the market or a good diet plan for yourself, Sell and Be Sold is sure to unleash your full sales potential. You also learn how to make sales despite the economy, to fill the pipeline with prospects and most importantly — to accept rejection, positively.
A good salesman is someone who has exceptional persuasion skills. Zig Ziglar teaches you how you can master this skill and become the next best salesman in the world. He also shares tips from America’s best salesmen, as well as over 700 questions that will open your eyes to opportunities you may have missed.
You are always attempting to sell something — an idea, an understanding, your advice, for example. Daniel Pink shows you the science of doing so while bearing your audience’s perspective in mind. He also teaches you to improve the clarity and persuasiveness of your message and that being extroverted alone may not always guarantee the best sales.
Salespeople don’t always want hundreds of pages of marketing theories and concepts. Jeffrey Gitomer knows this. So he provides you with a handy little book that is filled with all the information you seek in concise and easy-to-read sentences. With his entertaining style of writing and examples of practical scenarios, this book will make your dream sales figure a reality.
Even as digital marketing is rapidly evolving and still very young, it has become indispensable for any businesses (small or large) marketing efforts. These books are considered to be the authority books on this rapidly evolving subject.
Persuasion, is as much a science, as it is an art. These 7 books help decipher the secrets behind persuasion, and how you can use specific tips and techniques to persuade people towards your desired outcome.