Top 5 Books that are Essential Reads for any Marketing Professional

Marketing Essential Reads

These 5 books are considered to be amongst the most influential texts on Marketing written to date – each is a must read for any student of the marketing field.

Other Blog Posts on Sales & Marketing

The 5 Best Books that explain the Buyer’s Psychology

By better understanding your customers buying psychology and what makes them want to buy, you can tailor make your products and communication to sell better. These books will help show you how.

Top 5 Books on Negotiating Tips from 5 Master Negotiators

Learn to negotiate from the experts! Learn how Donald Trump, Roger Dawson, Henry Cohen, an ex-FBI negotiator and some of our top historical politicians know how to get their way in any negotiation of value.

Groove Funnels: Why we chose it above ClickFunnels & Kartra for our requirements?

As part of our research for future launches on Mastery Quadrant, we did a detailed analysis of the various leading sales funnels platforms available in the market. In this blog post, we share our thoughts on the value of the different platforms that we researched and why we zeroed in on Groove Funnels for our own requirements.

Top 7 Books on Digital Marketing

Top 7 Books on Digital Marketing

Even as digital marketing is rapidly evolving and still very young, it has become indispensable for any businesses (small or large) marketing efforts. These books are considered to be the authority books on this rapidly evolving subject.