Switch: How to Change Things When Change Is Hard

Switch

Authors: Chip Heath,Dan Heath

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Your rational mind wants to go to the gym. Your emotional mind wants to sleep longer. This conflict is the reason why most people struggle to make desired changes in their lives. Switch provides a pattern you can use that will assist you in making that change. It starts by uniting the rational and the emotional.

Video Review of Switch: How to Change Things When Change Is Hard by Chip Heath,Dan Heath

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