Authors: Herb Cohen,
Every conversation in your life carries a negotiation with it — whether you are conversing with your best friend or your boss. Your ability to negotiate has the power to determine the successes and failures of your life. Henry Cohen argues that this skill can be acquired, and in You Can Negotiate Anything, he coaches you on how to perfect it.
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Authors: Gary Vaynerchuk,
The market isn’t how it used to be. Social media changed it completely. Now, its essential that businesses know their customers personally, or at least attempt to do so. Without this connection, no business will last today. Using data and related evidence, Gary Vaynerchuk, acclaimed social media marketing expert, shares his wisdom on how businesses can reap immense rewards from the new market climate and maintain customer loyalty.
Authors: Brian Halligan,Dharmesh Shah, David Meerman Scott
Conventional marketing strategies aren’t effective anymore. Nowadays, customers choose their products based on what social media has to say about them. Brian Halligan shares everything you need to know, to make sure you can be found on social media. From growing a customer base on Twitter to improving your ranking on Google, Inbound Marketing prepares you for today’s global market.
Authors: Donald J. Trump,Tony Schwartz
Have you ever wondered who Donald Trump really is, how he handles his affairs — personal and professional — and what made him one of the most influential entrepreneurs of the world? Here is the answer to your questions, from Donald Trump himself. In The Art of Deal, Trump discloses his trade tricks and strategies and how he made his success a reality by dreaming big.